Marketing
Martin partners with you to create or implement your marketing plan and the right communication programs for driving your desired results.
Branding
Martin ensures your brand development and communication delivers a consistent message to align the brand's identity with its perceived image.
Outreach
Outreach is about enhancing relationships;
Martin delivers true-value to your customers, stakeholders, media, and others important to you.
Creative
From copy and content to website development, Martin creates the assets you need to engage and influence your always-on target audiences.
Contact for a full-list of traditional and digital services
(Industries served, partial list)
Change Marketing
Inspiring Change in Multi-Cultural Community
Situation and Strategy:
A county health department utilized Martin to conduct targeted systems-research and provide outreach and training to community members, stakeholders, and
leaders. The initiative focused on access to healthy food and safe walking environments.
Outcome and Client Success:
The collective work among its various publics stimulated collaboration on neighborhood change, specifically reducing barriers to
healthy lifestyles. Moreover, the project delivered on the department’s objective for deeper community and evidence-based input
in health promotion and planning.
Brand Story / Positioning
Napa Vintner Grows Repeat Sales
Situation and Strategy:
A Napa Valley wine-grape grower partnered with Martin to develop a wine brand appealing to wine enthusiasts at luxury price points. The marketing communication
strategy included authentic storytelling that motivated stakeholders to share the winemaking journey of this small-lot farmer.
Outcome and Client Success:
Wine buyers, sommeliers, and other influencers were able to engage their respective audiences with a unique human interest story.
Furthermore, the psychological (heart-and-mind) connection with customers increased website visitation and, more importantly,
wine club membership.
Digital Communications / E-commerce
Food Manufacturer Builds New Revenue Stream
Situation and Strategy:
A local food manufacturer specializing in baked goods with national chain distribution
asked Martin to integrate e-commerce and customer relationship management tools as part of an upgrade to their “old-fashion”
(look and feel) website.
Outcome and Client Success:
The simplified user experience enabled new and existing customers to order and receive their favorite
snack at their preferred time and convenience. Additionally, the family-run business is pursuing online revenue and e-mail
marketing with improved customer insight.
Community Outreach
The Transformative Power of the Arts
Situation and Strategy:
Martin conceived and is leading a volunteer initiative dedicated to protecting mental well-being through the arts.
The project aims to foster resilience and support among working families, empowering them to overcome life’s challenges and thrive.
Outcome and Client Success:
The project is currently being developed.
From strategy and branding to marketing and content,
Martin empowers you to achieve your goals and transform your vision into reality.
Achieving your goals
Mark is a communications strategist driven by data and results.
For over 15 years, he has helped decision makers just like you achieve their goals.
Your marketing partner
Mark has experience across various industries amplifying marketing
and communications to drive your desired-action, sales, and success.
He can collaborate with you, or your team, while ensuring a seamless engagement throughout.
Your Story, Your Brand, Your Success
Even the smallest project, department, or brand deserves real marketing support to reach its full potential.
When you need help achieving your objectives or want to grow your success, contact Martin today.
Let’s work together.
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